Millennials respond positively to messages about nutrition and convenience of beef, especially when they hear it from third parties
Several Canadian exhibitions adapt their programming to deal with the COVID-19, pandemic, though the future of the agriculture events sector remains uncertain
Looking beyond the click-bait headlines into how millennials’ perspectives can offer opportunities to the Canadian beef industry
Canadian producers involved in international trial of Australian-based direct-to-satellite smart ear tag
A compelling story combined with all the right skills allowed Ben Wilson to play a vital role reaching audiences beyond the beef industry
Embryo transfer may start to grow in commercial herds, in conjunction with other genetic selection tools
Young Leader Spotlight: Sydney Lake, ag manager at the Lloydminster Agricultural Exhibition, makes the most of her mentorship experience in a challenging year
Ben Stuart, a forage specialist and beef producer, explains how to make this feeding option work for you
Research is underway to fully understand the best practices for incorporating forage mixtures in this cropping method
Agri-food industry’s strong response to pandemic has increased trust that Canadians will have continuous access to food
Holding back calves this year? We’re here to help. Feeding & backgrounding info relevant to your operation, all in one place. Get tips from the experts to get you through the season in Canadian Cattlemen: The Best of Feeding & Backgrounding.
