U.S. burger demand a boon to New Zealand dairy farmers


Wellington| Reuters –– Supersized U.S. demand for burgers is a godsend for New Zealand farmers struggling with weak dairy prices but now earning good money for cows sent to slaughter for beef.

Years of low cattle supplies have kept U.S. beef import prices near a record high of around $3 per pound hit last September, according to agricultural data provider AgriHQ.

New Zealand is the third-largest exporter of the meat to the U.S., helping satisfy a surge in demand for ground beef from both long-established outlets such as McDonald’s and trendier “fast-casual” chains such as Shake Shack.

Farmers have cut back on milk production and sent aging cattle to the slaughterhouse, seizing on the demand for beef as global dairy prices have plunged to a five-year low.

Last month, Andrew Hoggard reduced the 550-strong milking herd on his farm in the North Island town of Fielding by 22, taking some of the cattle out of production so they need less feed but sending four less-than-prime cows to slaughter.

“There was one cow we got NZ$1,300 (C$1,188) for. She was big, but normally if you get $500-$600 you’re quite happy and $700 is a big deal,” Hoggard said.

Unfavourable summer weather has added to the dairy farmers’ woes, leaving the normally lush landscape so vital to the sector as dry as a crisp.

“If there’s one positive thing (about this season), it’s that those cows are getting good money,” Hoggard said, adding that he expected his milking herd to fall to 500 by the end of the season in May.

Meat accounted for 12 per cent of New Zealand’s total global exports in 2014, less than half of the 29 per cent contributed by dairy products, the country’s top export earner.

The country’s beef exports usually rise around February or March and stay high through May, when dairy production winds down for the season.

But frozen beef exports have been climbing since November as cash-strapped farmers have cut production and started culling herds earlier in the season than normal.

As a result, beef exports to the U.S. hit NZ$160.5 million (C$146.7 million) in December, Statistics New Zealand says, more than double the value of a year before.

Insatiable Americans

Demand for ground beef continues to rise in the U.S., where nine billion servings of burgers were ordered at restaurants and food outlets last year, up three per cent from 2013, according to U.S. market research group NPD.

Gourmet burger chains such as Shake Shack and Habit Restaurants are luring both hungry punters and investors away from the old fast-food chains. Shares in Shake Shack more than doubled on their debut on Jan. 30.

In New Zealand, older cows and those not expected to produce much the following season are sent to slaughter and processed into frozen lean beef cuts. Much of this is shipped to the United States, where it is minced and plumped up with additional fat to be made into hamburger patties for burger chains.

The drop in herd numbers has reduced dairy production in New Zealand, prompting dairy cooperative Fonterra to cut its milk collection forecast for the 12 months to May to 1.5 billion kg of milk solids, down 3.3 per cent from last season’s record high. It has also slashed its farmgate price forecast.

The culling will not pose a problem if milk demand picks up: farmers can lose up to 20 per cent of their cattle even in a normal year and have to replenish herds, and they can simply feed their cows more to push up output rapidly if needed.

For now, though, meat processors say business has been brisk since last month, with the latest weekly cattle cull numbers up 72 per cent in the South Island from a year before and nearly 27 per cent higher in the North Island.

“The low dairy payout, coupled with the dry weather conditions, has resulted in a dramatic increase in the number of cows being processed,” said Murray Behrent, general manager for livestock at processor Alliance Group Ltd.

“All processors are experiencing a backlog, and this will continue through May.”

— Naomi Tajitsu is a Reuters correspondent based in Wellington, New Zealand.


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