Ag in Motion, Canada’s Outdoor Farm Show to deliver information all year, beginning with seeding

News Roundup from the March 2021 issue of Canadian Cattlemen

With current COVID-19 restrictions making gathering in person uncertain this summer, organizers at Ag in Motion and Canada’s Outdoor Farm Show are ensuring producers have information and tools at their fingertips throughout the year with the launch of a year-long digital offering beginning in March.

“There is still so much uncertainty in 2021, and while we are all missing in-person farm shows, we wanted to give producers something certain they could count on: timely information throughout the year,” says Lynda Tityk, executive vice-president of Glacier FarmMedia.

Tityk says that last year’s digital farm shows taught them that farmers “appreciated being in touch with experts and each other to share information.”

“Attendees at our digital show last year told us that more frequent information provided in smaller chunks throughout the year would be most helpful for planning in 2021,” she adds.

Canada’s Outdoor Farm Show is launching a year-long digital offering starting with the first themed event on planting topics on Wednesday, March 10. Presenters will talk about maximizing profitability through small changes, share practical equipment tips and explore new developments in autonomous ag equipment.

Ag in Motion’s first themed digital event will take place on Wednesday, March 24 with discussions on spring seeding and ways to maximize profitability, equipment tips, plus a look at new technology on the horizon.

Farmers only need to register for a digital pass once for each show to access online content and connections throughout the year. Themed digital events will run on the same powerful, interactive online platform used for Ag in Motion and Canada’s Outdoor Farm Show in 2020. Registration is free for farmers to participate.

New this year at both shows is a virtual coffee shop for farmers, speakers and industry reps to gather at small virtual tables on digital event days to catch up, ask each other questions and video chat in an informal setting.

Registration for Ag in Motion and Canada’s Outdoor Farm Show is now open, and offers farmers:

  • Six, themed, one-day digital events throughout the year with presentations on seeding, growing, equipment, harvest, plus livestock topics (including beef and dairy).
  • Industry expert sessions and demonstrations, plus research and technology updates.
  • On-demand content available 24/7 and in between digital event days.

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