Gelbvieh heifers settle in at Olds College

Purely Purebred, news from the April 2021 issue of Canadian Cattlemen

Fifty-four Gelbvieh and Gelbvieh-influenced heifers have arrived and are halfway through their warm-up at Olds College. The Canadian Gelbvieh Association is looking forward to the start of testing.

The project measures docility and its potential impact on growth and conception rates. Fertility and growth are two primary economic drivers of the profitability of the commercial cow herd. Sarah Van Schothorst, general manager, says “while Gelbvieh-influenced females already make great cows, this work will help to further solidify and improve on the already well-deserved reputation for docility, productivity and fertility.” 

To better quantify and assist in selection for these traits by breeders and commercial users of Gelbvieh genetics, the project will collect a wide array of data. Once more information and data are available, we will let you know the details.

About the author

National account manager

Mike Millar

As National account manager for Canadian Cattlemen, I work with all major accounts including equipment manufacturers, ad agency's and national breed associations. When I'm not busy working and promoting Canadian Cattlemen magazine, my family and I are running a purebred herd of Simmental cattle at Grandora, Sask.

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