As we look to the future, we know that our industry has an important role to play in being part of the solution for climate change. That’s why, building on the five-year goals that were outlined in the 2020-24 National Beef Strategy, the Canadian beef industry has now identified a suite of ambitious 10-year goals […] Read more
CCA reports: Being part of the climate change solution
From the June 2021 issue of Canadian Cattlemen
CCA Reports: Export markets, ag education and environment on the agenda
From the May 2021 issue of Canadian Cattlemen
We have certainly had a busy spring so far at the Canadian Cattlemen’s Association (CCA) and within our industry. But I’m not complaining. We made progress to further support the financial stability of ranchers, strengthen and grow our exports and educate youth about Canadian beef. At the CCA annual general meeting held in March, our […] Read more
CCA Reports: Leading the conversation on environment
From the April 2021 issue of Canadian Cattlemen
When I walk around the hilly countryside of our family ranch southwest of Calgary and watch the spring thaw melting away winter’s grip, I always think of this time of year as a new beginning. The time has never been more right to start anew and tell our good-news story of modern cattle production. There […] Read more
CCA Reports: The critical need for better business risk management tools
Bob Lowe, president of the Canadian Cattlemen's Association, makes the case for AgriStability enhancements
This past year the COVID-19 pandemic presented the Canadian beef industry with significant challenges to cattle producers such as temporary processing plant shutdowns and extreme market volatility, but that was not all. As the pandemic went on and the year unfolded, many producers also faced weather-related challenges ranging from significant flooding in some regions to […] Read more
CCA reports: Applications now open to CYL Mentorship program
From the February 2021 issue of Canadian Cattlemen
If our experience navigating through the COVID-19 pandemic has taught us anything this past year, I believe that now more than ever, the investment in young people is vital for furthering the success of the Canadian beef industry. Our sector faces numerous challenges ranging from succession planning to consumer perceptions, access to financing and bankable […] Read more
CCA reports: U.K. trade deal, AgriStability changes may be on horizon
From the January 2021 issue of Canadian Cattlemen
A new year gives us all a sense of hope of possibilities for the year ahead. The start of 2021 is like no other, however, as we continue to navigate through the pandemic. As an industry, we have shown resiliency and continue our efforts to overcome the challenges we’ve faced over the last nine months. […] Read more
CCA reports: Finding the silver lining in 2020
From the December 2020 issue of Canadian Cattlemen
As 2020 draws to close, it seems fitting to reflect on the challenges and opportunities coming out of the Canadian beef industry’s experience navigating the uncertainty created by the COVID-19 pandemic. At the start of this year, no one could have predicted the impact that a human pandemic could have on cattle producers and the […] Read more
CCA reports: Leveraging public interest in agriculture
From the November 2020 issue of Canadian Cattlemen
The past year has been a challenging one for our industry as we cope with the impacts from the COVID-19 pandemic. It is easy to only look at the negative outcomes and not see a silver lining, but there are definitely a couple of positives we need to capitalize on as an industry. Over the […] Read more
CCA reports: Trade access, livestock price insurance and AgriStability
From the October 2020 issue of Canadian Cattlemen
As we look back on the past seven months, we have learned many important lessons from the COVID-19 pandemic, identified areas where enhancements are needed, and how we can strengthen the resiliency within our industry as well as help support the economic hardships facing our country. Economic Development Canada identified agriculture, specifically through exports, as […] Read more
CCA reports: Supporting young producers through COVID and beyond
From the September 28, 2020 issue of Canadian Cattlemen
It is safe to say that 2020 has been a challenging year due to uncertainties unleashed by the arrival of COVID-19 on Canadian soil. These unprecedented times have been difficult for cattle producers across Canada — especially our young producers. It has reaffirmed the importance of young producers having access to financing and affordable land […] Read more
Canadian Cattlemen Presents: Depth of Field
