Positive momentum

It’s been a few weeks since I took on the role of president of the Canadian Cattlemen’s Association (CCA) at the annual general meeting in Ottawa. I would like to thank all of the CCA presidents that came before me for working so closely with government, which has helped to ensure our trade agendas are […] Read more

Cattle in a livestock pen.

The COOL nightmare

Country-of-origin labelling (COOL) has become the North American meat industry’s nightmare that refuses to end. Just when the industry thinks resolution is in sight, hopes are dashed and the battle continues. Opponents and supporters have been deeply divided ever since the idea of COOL emerged in the late 1990s. It’s remarkable that this hasn’t divided […] Read more