Beef consumption is a common metric often used as a proxy for the assessment of the healthfulness of a diet. The notion that red meat is consumed in excessive amounts is pervasive, and this belief shapes diet recommendations advising consumers to reduce their red meat intake. A new factsheet1, developed by the nutrition team at […] Read more
Canada Beef highlights role of beef in healthy diet
Getting beef directly into the hands of consumers
Direct beef sales offer producers the opportunity to appeal to consumers’ preference for local beef and promote attributes that differentiate their products from what is sold at conventional retail stores. The direct beef sales model continues to evolve, with some producers selling cuts via vending machine, managing aspects such as their own dry aging process. […] Read more
Market Intelligence Report from Canada Beef: Retail beef prices soften as inflation slows
Macroeconomic indicators continue to signal that previous interest rate increases have been effective. Canada narrowly missed going into a recession in the third quarter, unemployment moved slightly higher and inflation is slowing. In contrast, U.S. data indicates an economy on fire. Retail beef prices moved seasonally lower last year, declining 12 per cent month-over-month to […] Read more
Market Intelligence Report from Canada Beef: Shrinking cattle herds in Europe bump Canadian beef imports
As Europe’s beef producers face drought, high feed costs and limited forage, the EU’s imports of Canadian beef have grown slightly, and are expected to continue growing modestly. However, the biggest challenge to further growth of Canadian beef in this market is the limited number of beef plants in Canada that are willing to meet […] Read more
Market Intelligence Update from Canada Beef: Canada imports less beef to Hong Kong, U.S. sees uptick
In September, Hong Kong imported a total of 218,822 tonnes of beef, reflecting a three per cent year-over-year decrease. Australian beef experienced the most significant decline at 17 per cent, followed by Canadian beef at 12 per cent. In contrast, the U.S. beef saw a notable increase of 21 per cent. When comparing overall consumer […] Read more
Market Intelligence Update from Canada Beef: U.S. imports of Canadian beef see continued growth
Sales of Canadian beef In August, U.S. imports of Canadian beef moved higher for the second consecutive month. August beef imports totalled 85.4 million pounds (38,755 tonnes) carcass weight, four per cent higher than August 2022 and three per cent higher than the five-year average for August. August is typically the peak month for Canadian […] Read more
Canada Beef launches new information programs for Canadian consumers
Canada Beef is pleased to announce the launch of three new programs designed to enhance Canadians’ ability to access beef recipes that fit their culture, lifestyle, and health and wellness needs. The programs can be found on the Canadian Beef Information Gateway, a digital ecosystem of information about all things beef. World cuisine The world […] Read more
Canada Beef launches its ‘Cuts by Colour Guide’
News Roundup: Guide to support cattle producers marketing their own beef
The Cuts by Colour Guide, powered by the Canadian Beef Information Gateway, was launched by Canada Beef in June to help cattle producers who sell beef directly to consumers. The guide is also suitable for use by small butchers and abattoirs. The guide is in poster format (24″ x 18″) and has colour coding and […] Read more
Market Intelligence Update from Canada Beef: Beef consumption on the rise in Saudi Arabia
Saudi Arabia is the largest country of member states in the Gulf Cooperation Council with a growing population of over 36 million and has the fifth highest population among Middle Eastern nations. It has the 18th largest GDP in the world at over USD $1 trillion and is the largest in the region. The overall […] Read more
Market Intelligence Update from Canada Beef: U.S. beef demand on track to remain among 20-year highs
It is no secret that Americans like to barbeque and Circana’s May 2023 consumer survey suggests strong grilling activity for the summer of 2023. U.S. beef demand has been steady so far this year but muted shifts between channels and products are apparent. The current support for beef in the U.S. economy is overshadowed by […] Read more
Canadian Cattlemen Presents: Depth of Field
