Features
2020 was ground zero for online cattle marketing, say producers
How two purebred cattle operations used social media to weather the COVID-19 pandemic storm
The economics of livestock and grass
Dallas Mount helps beef producers dial in their business practices, while also taking care of the land
A demographic ready for a connection
Millennials respond positively to messages about nutrition and convenience of beef, especially when they hear it from third parties
B.C. ranch treaty deal could guide future negotiations
The province’s purchase of the former Carpenter Mountain Ranch for the Soda Creek band is seen as a win for all sides
Couple find love, learning at Lakeland College
Corey Bloder and Maxi Biederstadt credit their college experience with helping them dial in their farming operation
Livestock shows pivot to survive hard times
Several Canadian exhibitions adapt their programming to deal with the COVID-19, pandemic, though the future of the agriculture events sector remains uncertain
Raising cattle in the Yukon
Despite challenges such as processing and climate, producers see potential for Yukon’s beef industry
Working with farming neighbours to graze crop residue
Here’s how a cow-calf producer is extending the grazing season by working with local farmers
Preventing weak calf syndrome
Factors ranging from cow nutrition to weather to disease can cause this often complex condition
What millennials want
Looking beyond the click-bait headlines into how millennials’ perspectives can offer opportunities to the Canadian beef industry