Canada Beef has shifted marketing efforts to help Canadians enjoy more beef at home, reassure consumers on food safety efforts

Whelan: Canada Beef focuses on meal prep as retail demand surges

The checkoff-funded organization shifts marketing efforts to help Canadians enjoy more beef at home, reassure consumers on food safety efforts

As more Canadians are cooking at home and retail demand for beef stays strong, consumers are looking for recipes. Canada Beef has shifted its promotional efforts in response to the COVID-19 crisis, focusing on the recent increase in demand for beef and opportunities for Canadians to serve their families more beef. In facing this situation, […] Read more

A badger lingers near its sett in Wales. Badgers are known to spread TB to cattle in the U.K., but a new cattle vaccine may halt the country’s badger cull.

U.K. to field-test bovine TB vaccine

Research: News Roundup from the April 2020 issue of Canadian Cattlemen

Scientists in the U.K. have developed a vaccine and effective test for bovine tuberculosis (TB), the BBC reports. The development is sure to be welcomed by beef and dairy producers, who face devastating losses from the disease. Between October 2018 and 2019, 12,742 cows were slaughtered to combat TB in Wales alone, representing a 24 […] Read more


Canadian Simmental Association AGM

Purely Purebred with Mike Millar: News about you from the April 2020 issue of Canadian Cattlemen

Circle the date on your calendar for the upcoming Canadian Simmental Association’s national AGM and 40th Anniversary YCS National show July 22 to 26 in Portage la Prairie, Man. The Manitoba Simmental Association has worked hard to put together a great event with farm tours, junior shows and activities, plus Simmental meetings. The Friends of […] Read more

(File photo) Animal care is continuing at the Livestock and Forage Centre of Excellence, but research projects are under review.

University of Saskatchewan reviewing research projects

Animal care is considered critical at the university, but COVID-19 is likely to delay results from some beef and forage research projects.

As uncertainty around COVID-19 grows, the University of Saskatchewan expects to put some of its beef and forage research projects on hold. The university has asked faculty to “dial back” research activities as much as possible so that students, staff and faculty can observe stay-at-home and social distancing protocols, says Dr. Mary Buhr, dean of […] Read more


The current board of the Alberta Cattle Feeders Association (Photo: Supplied by ACFA).

Alberta Cattle Feeders’ Association continues collaboration with Alberta Beef Producers

Together, the cattle feeders and beef producers have established election priorities and partnered in the new Simpson Centre for Agricultural and Food Innovation and Public Education.

2019 was a productive year for the Alberta Cattle Feeders’ Association, with several successes in government advocacy and industry collaboration. ACFA’s year-end highlights were celebrated at the association’s annual general meeting on March 4, held in conjunction with the 2020 Alberta Beef Industry Conference in Red Deer, Alta. Janice Tranberg, ACFA’s CEO, reported that one […] Read more

(Jacek_Sopotnicki/iStock/Getty Images)

Western Stock Growers push for wildlife compensation changes

The association also asks province to reinstate funding for Alberta students at the Western College of Veterinary Medicine. 

The Western Stock Growers’ Association plans to concentrate part of its lobbying efforts on updating wildlife compensation programs.  In keeping with its focus on sound range management, WSGA membership passed a resolution to lobby both the provincial and federal governments to remedy the existing wildlife compensation programs at its recent annual general meeting, held March […] Read more


(HLS.ca/virden)

Manitoba auction markets restrict access

Only essential auction staff, order buyers and livestock inspectors allowed on-site at Manitoba's auction markets

In a bid to slow the spread of coronavirus, Manitoba’s livestock auction marts have closed to the general public. “This difficult decision was made by the Manitoba Livestock Marketing Association in an effort to control the spread of COVID-19 and ensure the safety of their member’s employees, customers and service providers,” states a news release […] Read more

Brian Harper (left) at a grazing workshop touring the high-stock-density grazing experiment on his land north of Brandon, Man.  Beef and forage research is in a holding pattern this spring due to the pandemic.

University of Manitoba restricts research activity

On-site research that would violate social distancing rules suspended.

[UPDATED: March 26, 2020] – The University of Manitoba is limiting its research activity to reduce coronavirus risk.* “Researchers are continuing their research remotely, but only limited research is continuing in university research facilities, including off-campus research sites,” said Martin Scanlon, dean of agricultural and food sciences at the U of M. Scanlon explained that […] Read more


BRCHE White Bear 8595 Pld ET.

Canadian bull breeders show their stuff

Purely Purebred with Mike Millar: News about you from the March 2020 issue of Canadian Cattlemen

We regret the error Well, I have a confession. In my December column I inadvertently wrote that the Luing breed originated from the Shorthorn and Simmental breeds when in fact it is Shorthorn and Scottish Highland cattle that make up this breed. I could say it was a test to keep all my readers on […] Read more



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