Straight from the hip , Latest & Featured

Schoepp: Weighing in on a Free Trade Agreement with China

Straight from the hip with Brenda Schoepp

By Brenda Schoepp April 18, 2017

Canada’s trade has doubled in the past decade and much of that has been to China, our second-largest trading partner. On March 4 the Canadian government opened public consultations for a possible Free Trade Agreement (FTA) between the two countries and this platform will stay open until June 2, 2017. Glen Hodgson, senior fellow with […] Read more

Comment/Columns, Straight from the hip

Schoepp: Trading places

Straight from the hip with Brenda Schoepp

By Brenda Schoepp March 8, 2017

There has been much discussion on protectionism as we watch the trumping of the TPP and look at NAFTA with sorrowful anticipation. What is the importance of huge trade deals and why should we examine them now? The largest global trade body is the World Trade Organization (WTO), which is a negotiating body established in […] Read more

Canada exports about $3.3 billion worth of raw foods, grains and oilseeds to China.

Comment/Columns, Straight from the hip

Fire and ice

Straight from the hip with Brenda Schoepp

By Brenda Schoepp February 8, 2017

The imagery of fire and ice is indicative of the current political status of our nation when it comes to trade. Between the blistering outbursts and cold responses there is imbedded a little dance with the dragon that may ultimately determine our economic well-being. Trump’s fire and brimstone proclamations will collapse with the mountain on […] Read more

Comment/Columns, Straight from the hip

A global approach to research

Straight from the Hip with Brenda Schoepp

By Brenda Schoepp January 12, 2017

For many years our industry had yearned in the research world for what was called a systems approach: the transparent collection or series of projects toward an end with a strong tech transfer component. And now at the University of Calgary we have in motion the College of Discovery, Creativity and Innovation (CDCI) which exceeds […] Read more

Straight from the hip

Schoepp: The value of beef

By Brenda Schoepp December 15, 2016

Beef remains the most valuable protein in the world. Surprisingly, the approximately 128 billion pounds now produced globally each year could supply each person on earth with 18 pounds. The imbalance in income and the lack of distribution in some places along with the massive per capita consumption in beef-producing countries like Argentina and the […] Read more

Comment/Columns, Livestock, Straight from the hip

Ending antimicrobial resistance with a SNAPP

Straight from the Hip with Brenda Schoepp

By Brenda Schoepp November 16, 2016

The United Nations has declared antimicrobial resistance a global fundamental threat. It is interesting that the emergence of antimicrobial resistance (AMR) has really taken a short time in our human history to become a near epidemic. Today antibiotic use is considered suboptimal and in many cases unnecessary because of the widespread use without the confirmation […] Read more

Comment/Columns, Straight from the hip

You know you are an entrepreneur when…

By Brenda Schoepp October 20, 2016

The frustration of the young woman across the table was palpable and she was beating herself up in a big way. Why had she not found the magic answer? Why was this taking so long? Why could she not be completely independent and not depend on other revenue? I have sat at many kitchen and […] Read more

Comment/Columns, Straight from the hip

Our legacy is not dependent on our accomplishments

By Brenda Schoepp September 26, 2016

I remember walking into my first Cattlemen’s meeting when I was a young woman. I was one of a very few ladies. Straight off the farm, I was not only unsure but politically uneducated and felt somewhat vulnerable. As the years rolled into decades the fear was replaced with confidence and my network grew to […] Read more

Hand over wheat field in early summer evening.

Comment/Columns, Straight from the hip

Farming is the future of Canada

By Brenda Schoepp June 28, 2016

Agriculture is a diverse and exciting industry. The variety of farms and the people who live on them weave the colour into the fabric of food production. There is no doubt we have a great future but how does that future differ from today? The urbanization of Canada will have an impact on our farming […] Read more

When consumers make decisions at a fast-food counter, they won't be driven by a farmer's emotional response to a marketing plan, Brenda Schoepp writes.

Straight from the hip

Schoepp: The consequence of a society of privilege is choice

By Brenda Schoepp May 17, 2016

Do you like burgers? I do and am at a loss at the rage of farmers regarding the burger world and some of their advertising campaigns. I was asked about this recently and in response I advised that a consequence of a society of privilege is choice. I believe choice is a measurement of economic […] Read more

U.S. grains: Grains off highs with fed in focus, soyoil down more than two per cent

Health Canada proposes new restrictions for dicamba on soybeans

ICE Canada Weekly: More declines on horizon for canola

Daily Network News

U.S. grains: Grains off highs with fed in focus, soyoil down more than two per cent

Health Canada proposes new restrictions for dicamba on soybeans

ICE Canada Weekly: More declines on horizon for canola

Straight from the hip

Schoepp: Weighing in on a Free Trade Agreement with China

Schoepp: Trading places

Fire and ice

A global approach to research

Schoepp: The value of beef

Ending antimicrobial resistance with a SNAPP

You know you are an entrepreneur when…

Our legacy is not dependent on our accomplishments

Farming is the future of Canada

Schoepp: The consequence of a society of privilege is choice

Canadian Cattlemen Presents: Depth of Field

Blogs

Cows ain’t coal

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