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McDonald’s in 2015 launched a billboard campaign in Canada profiling products made using Canadian meat and potatoes. (Dave Bedard photo)
Livestock, Markets, Reuters

McDonald’s stock hits record high as turnaround takes hold

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Reuters — McDonald’s Corp. shares hit an all-time high on Thursday after CEO Steve Easterbrook said a rebound in quarterly restaurant sales showed his turnaround plan is starting to work. Global sales at established restaurants were up a much better-than-expected four per cent in the third quarter, ending six straight quarters of flat or falling […] Read more
(Subway.ca)
Beef Cattle, Hogs, Livestock, Markets, Poultry/Eggs, Reuters

Subway shifting all U.S. meat supplies to no antibiotics, ever

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Chicago | Reuters –– Sandwich chain Subway will start serving antibiotic-free chicken and turkey at its U.S. restaurants next year, and within the next nine years will stop selling any meat from animals given antibiotics, the company said Tuesday. Rivals such as Chipotle Mexican Grill and McDonald’s have announced similar supply-chain shifts, adding pressure on […] Read more
(Dave Bedard photo)
Beef Cattle, Hogs, Livestock, Poultry/Eggs, Reuters

McDonald’s investor wants it to cut antibiotics in all meats

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Los Angeles | Reuters –– A McDonald’s Corp. shareholder group is renewing its call for the fast-food chain to stop buying any meat from animals raised with antibiotics vital to fighting human infections. The move from the Congregation of Benedictine Sisters of Boerne, Texas, comes amid growing concern from public health experts that the overuse […] Read more
(Dave Bedard photo)
Beef Cattle, Hogs, Livestock, Poultry/Eggs, Reuters

Study alleges U.S. fast food still mostly raised on antibiotics

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Los Angeles | Reuters –– Most large U.S. fast-food chains still serve meat from farm animals that have been routinely fed antibiotics, consumer groups said in a new report, which concluded that many companies have not yet laid out plans to curb the practice. Subway, Starbucks, KFC and Domino’s Pizza were among the industry leaders […] Read more
Cherie Copithorne-Barnes, CEO of CL Ranches.
Beef Cattle, News

The new world of ‘sustainable beef’

Straight talk on what it means, where welfare fits and what the future holds

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Who’s driving this bus? Amid ‘grocery wars,’ Jamie Oliver, ‘hormone free’ Walmart and a storm of related debate, this is the core question many producers and others in animal agriculture have about the new swath of expectations and ‘sustainability’ programs taking hold throughout the industry and the marketplace. One person with a unique, up close […] Read more
three men talking on a cattle pasture
Beef Cattle, News

McDonald’s ‘verified sustainable beef’ project steams ahead

Visit to Alberta from McDonald's global CEO signals a sea change in the Canadian beef industry

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It’s full speed ahead for McDonald’s “verified sustainable beef” project. The country’s largest buyer of beef is finishing up the first phase of its groundbreaking pilot project in Canada, and earlier this month the head of the global fast-food giant paid a visit to Alberta to get a first-hand look. Recently appointed CEO Steve Easterbrook […] Read more

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