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(Dave Bedard photo)
General, Markets

Guenther: McDonald’s sustainability goals to reach beyond beef

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Farmers who want to keep supplying the world’s biggest quick-service restaurant chains can expect more scrutiny of their methods going forward. That’s because the chains’ customers appear to be looking for more sustainably-produced food — so companies such as McDonald’s in turn are looking for third-party verification to prove the ingredients they source make the […] Read more
(Dave Bedard photo)
Livestock, Poultry/Eggs, Reuters

KFC faces pressure after McDonald’s says no antibiotics in chicken

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Los Angeles/Chicago | Reuters — KFC, the world’s largest chain of fried chicken restaurants, may face pressure from consumer and environmental groups to change how its poultry are raised after McDonald’s said it would switch to chicken raised without human antibiotics. McDonald’s will phase out chicken raised with antibiotics that are important to human health […] Read more
McDonald’s in March launched a new “Welcome to McDonald’s” ad campaign in Canada, featuring the chain’s Canadian food suppliers, staff and customers. (Dave Bedard photo)
Livestock, Markets, Reuters

McDonald’s vows ‘modern’ makeover amid U.S. sales struggle

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Reuters — McDonald’s on Monday vowed to remake itself as a “modern, progressive burger company” after aggressive competition from Chipotle Mexican Grill, Chick-fil-A and myriad “better burger” chains bit into U.S. restaurant sales last month. February ended the run of former CEO Don Thompson. His short tenure included 2014, when falling profit, revenue and traffic […] Read more
(McDonalds.com)
Livestock, Markets, Poultry/Eggs

McDonald’s to ‘evaluate’ antibiotic use in Canadian chicken

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The Canadian arm of fast-food giant McDonald’s isn’t yet moving to follow its U.S. counterpart’s plans to phase out use of certain antibiotics on chickens in its supply chain. The U.S. chain announced Wednesday it would move, over the next two years, to only purchase chicken “raised without antibiotics that are important to human medicine.” […] Read more
(McDonalds.com)
Dairy Cattle, Livestock, Poultry/Eggs, Reuters

McDonald’s to phase out human antibiotics from U.S. chicken supply

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Reuters — McDonald’s U.S. restaurants will gradually stop buying chicken raised with antibiotics vital to fighting human infections, the most aggressive step by a major food company to change chicken producers’ practices in the fight against dangerous “superbugs.” The world’s biggest restaurant chain announced on Wednesday that within two years, McDonald’s USA will only buy […] Read more
plate of chicken wings
Straight from the hip

“Buffalo” wings and the value of brand marketing

If we buy a tough steak at the grocery store — whom do we turn to?

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Little did Teressa Bellissimo know that the night she poured hot sauce over leftover chicken wings in Buffalo New York, and served them with celery and blue cheese, that she had created a marketing sensation. The snack prepared for a bunch of hungry boys in 1964 became the cornerstone of the bar that still sells […] Read more

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