
Marketing

Canadian Roundtable for Sustainable Beef faces supply crunch
As demand has increased for beef from certified-sustainable farms and ranches, supply has fallen behind

Frequently asked questions about becoming CRSB certified
As the Canadian Roundtable for Sustainable Beef closes the book on its first decade, we dive into the incentives available, recent changes to the CRSB Certified program and how producers can sign up

New U.S. grid premium highlights genetic merit of Angus cattle
A packer is working with the American Angus Association to reward Angus producers breeding cattle with high genetic merit scores

Managing risk when marketing beef cattle
Understanding price insurance, the risk it covers and how it compares to other options will allow you to draft a better risk management strategy

Auction mart report for the week of March 29, 2024
Regional market analysis from Manitoba, courtesy of the Livestock Markets Association of Canada members

Auction mart report for the week of Mar. 15, 2024
Regional market analysis from Manitoba, courtesy of the Livestock Markets Association of Canada Members

Island Pastures Beef provides opportunity to Vancouver Island ranchers

Auction marts face changing industry
As the national cow herd shrinks, demographics shift and technology disrupts marketing, auction marts are figuring out how to adapt
As the national cow herd shrinks, demographics shift and technology disrupts marketing, auction marts are figuring out how to adapt
Western tradition is on display at the auction mart conference in Olds, Alta. People in cowboy hats and boots fill the conference room at the hotel. And the residents of Olds are very familiar with Western culture — even some of the town’s “welcome” signs depict bull riding. But as important as those traditions are, […] Read more
Canada Beef launches new information programs for Canadian consumers

The economics of preconditioning
Why aren’t more producers preconditioning calves? Kathy Larson dives into the research