A deer pauses in a hay field. Organizations such as the World Wildlife Fund are looking at ways to monitor and measure everything from soil carbon to biodiversity on land managed by ranchers.

Moving from planning to action on corporate sustainability

Officials from non-profits, animal health, foodservice and the processing industry discuss the challenges of setting and implementing corporate sustainability goals

When World Wildlife Fund plans to act on its sustainability goals for the Northern Great Plains, partnering with stakeholders in the beef value chain pushes these initiatives further. World Wildlife Fund (WWF) considers the Northern Great Plains to be a critical ecosystem, and to meet its place-based conservation goals, working with beef producers on the […] Read more

(File photo by Dave Bedard)

Walmart stakes big claim on Canadian sustainable beef

Retailer pledges to take over 680 tonnes in 2022

The Canadian arm of the world’s biggest retailer has put a number to its previous commitment to source certified-sustainable beef for its grocery business. Walmart Canada on Thursday announced it has committed to buy 1.5 million pounds of beef sourced from farms and ranches certified to Canadian Roundtable for Sustainable Beef (CRSB) standards over the […] Read more


EU flags in front of the headquarters of the European Commission in Brussels. (Jorisvo/iStock/Getty Images)

EU countries approve deal to overhaul farming subsidies

Subsidies to focus on sustainability, 'eco-schemes'

Brussels | Reuters — European Union countries on Monday gave the green light to reforms of the bloc’s huge farming subsidy program, after a three-year battle over rules to make it greener and support smaller farms. Negotiators representing the EU’s 27 countries and European Parliament struck the deal on Friday to reform the Common Agricultural […] Read more

(Sansubba/iStock/Getty Images)

Feather sector’s on-farm upgrade program underway

Applications now being accepted for funding

The federal free trade compensation program to help Canada’s poultry and egg producers pay for on-farm upgrades, renovations and improvements is now taking applications. The $646.8 million, 10-year Poultry and Egg On-Farm Investment Program (PEFIP) is now formally underway, Agriculture Minister Marie-Claude Bibeau announced Monday. Each eligible Canadian producer is entitled to an amount proportional […] Read more


Walmart Canada bills itself as the first retailer in the country with an on-pack certified-sustainable claim for a line of beef products. (CNW Group/Walmart Canada)

Walmart locks in CRSB claim for in-store beef brand

Chain to be first retailer in Canada with certified-sustainable label on pack

The Canadian arm of Walmart has locked in enough of a supply of certified-sustainable beef to label its entire Your Fresh Market burger patty line accordingly. The retail giant announced Monday it’s now sourcing beef from “certified sustainable” farms and ranches according to standards set by the Canadian Roundtable for Sustainable Beef (CRSB). The company […] Read more

(Outdoorfarmshow.com)

Canada’s Outdoor Farm Show looks to lock in land base

GFM plans to buy research land for eastern Discovery Farm

As Canada’s Outdoor Farm Show goes digital this week, its operator is preparing to secure its real-world footprint in southern Ontario and put that real estate to year-round work. Glacier FarmMedia and the Ontario government on Tuesday announced their intent to work toward a land deal with the Agricultural Research Institute of Ontario (ARIO), which […] Read more


The Chop Burger is the first menu item from a full-service restaurant to receive the Canadian Roundtable for Sustainable Beef (CRSB) Certified Mark. (CNW Group/Chop Steakhouse + Bar)

Beef sustainability: Playing the long game

Many in the beef supply chain are banking on strengthening demand for certified sustainable beef, through the pandemic and beyond

One of the side effects of the current COVID-19 pandemic is that Canadians have begun to look at the world through a different lens. Priorities have shifted and lifestyles have been altered. Everyone from producers, to small businesses, to global agribusinesses are adjusting to a new-look marketplace. It’s meant a course correction for some organizations, […] Read more

The pandemic has boosted interest in Canada’s food system, and beef industry stakeholders see an opportunity to build relationships with the non-farming public.

Food system transparency vital in post-pandemic world

Industry stakeholders see a window of opportunity to build public trust, but the industry must act before the public’s attention on food production wanes

The importance of transparency isn’t a new concept at Chop Steak­­house, but it’s certainly become amplified this year. Before the COVID-19 pandemic, Canadian consumers were already asking more questions about food production, something Marcel Blais, president of Chop Steakhouse, anticipates will become more common. “We’ve always had really strong practices on food and safety; we’re […] Read more


Cargill and TrustBIX double down on sustainable beef efforts

Cargill and TrustBIX double down on sustainable beef efforts

Sustainable beef from certified farms and ranches is raised, processed and delivered with the future in mind

TrustBIX and Cargill signed a new agreement February 26, 2020 for TrustBIX to continue to provide chain-of-custody services that enable Cargill to offer sustainable beef sourcing to its Canadian customers. Cargill has and continues to develop multiple customer solutions that adhere to the Certified Sustainable Beef Framework.  The Certified Sustainable Beef Framework is an operation-level certification program developed by […] Read more

Three generations of the Stokke family take a break from working cattle for a picture. Randy and Terry are happy to see that the land that has supported their family will continue to do so into the future.

Dealing with a protection order for species at risk

Decades of carefully managing native pastures, documentation and open communication were key to convincing government officials and conservationists that this ranch is supporting wildlife

A landscape like the Palliser Triangle holds its own challenges for raising livestock. These trials are well understood by those who make their living on the arid plains, shaping how they manage the native prairie to sustain their herds and the world around them. But when an emergency protection order (EPO) under the federal Species […] Read more