GFM Network News


CBSA pilot shows steady third-quarter growth

Sustainability: News Roundup from the September 2018 issue of Canadian Cattlemen

Third-quarter results from the Canadian Beef Sustainability Acceleration (CBSA) pilot prove that this program is steadily increasing its supply of sustainably raised beef. Cargill recently announced that the CBSA pilot’s third quarter saw the production of more than one million pounds of beef sourced from certified sustainable producers. This is nearly double the initial volume […] Read more

“We’re kind of at a tipping point,” says Alberta VBP+ co-ordinator, Melissa Downing.

Smoothing the kinks in the sustainable beef supply chain

“The people who are selling beef…are coming to us and saying, ‘we need you to supply this.’"

Ken McGladrie has always watched for new programs and technologies to keep his herd moving forward. It’s no surprise, then, that like many Canadian beef producers, he was eager to take advantage of the Canadian Beef Sustainability Acceleration (CBSA) pilot. McGladrie, a commercial cow-calf producer from Wetaskiwin, Alta., became involved in the CBSA pilot through […] Read more


Carcass bruising has potential for high costs given the value of the affected cuts.

Beef quality takes a slight bruising

Audit reveals an increase in overall consumer satisfaction with retail beef steaks

The latest National Beef Quality Audit shows that while consumer satisfaction remains high, the Canadian beef industry can make improvements related to carcass quality. Mark Klassen, director of technical services for the Canadian Cattlemen’s Association, presented an overview of the audit in a webinar hosted by the Beef Cattle Research Council (BCRC). The audit was […] Read more

Comment: Will sustainable beef pay?

[Updated: Sept. 14, 2017] – Finally. After years of discussion and planning and surveying and researching, the Canadian version of Verified Sustainable Beef is about to face its ultimate test in the marketplace. It begins this October with the soft launch of the Canadian Beef Sustainability Acceleration pilot in which Cargill, the Beef InfoXchange System […] Read more


New president for Canadian Meat Council, new inductees for Sask. Agricultural Hall of Fame

NewsMakers from the May 2017 issue of Canadian Cattlemen

Chris White is the new president and CEO of the Canadian Meat Council. He comes to the council with 20 years experience in government and industry relations as chief of staff for five federal cabinet ministers and vice-president of government relations in the finance, insurance, and auto sectors. The Canadian Meat Council represents 400 federally […] Read more