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Tag Archives Verified Beef Production Plus

Carcass bruising has potential for high costs given the value of the affected cuts.
Beef Cattle, Features

Beef quality takes a slight bruising

Audit reveals an increase in overall consumer satisfaction with retail beef steaks

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The latest National Beef Quality Audit shows that while consumer satisfaction remains high, the Canadian beef industry can make improvements related to carcass quality. Mark Klassen, director of technical services for the Canadian Cattlemen’s Association, presented an overview of the audit in a webinar hosted by the Beef Cattle Research Council (BCRC). The audit was […] Read more
Beef Cattle, Comment

Comment: Will sustainable beef pay?

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[Updated: Sept. 14, 2017] – Finally. After years of discussion and planning and surveying and researching, the Canadian version of Verified Sustainable Beef is about to face its ultimate test in the marketplace. It begins this October with the soft launch of the Canadian Beef Sustainability Acceleration pilot in which Cargill, the Beef InfoXchange System […] Read more
Beef Cattle, News, Newsmakers

New president for Canadian Meat Council, new inductees for Sask. Agricultural Hall of Fame

NewsMakers from the May 2017 issue of Canadian Cattlemen

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Chris White is the new president and CEO of the Canadian Meat Council. He comes to the council with 20 years experience in government and industry relations as chief of staff for five federal cabinet ministers and vice-president of government relations in the finance, insurance, and auto sectors. The Canadian Meat Council represents 400 federally […] Read more

Canadian Cattlemen Presents: Depth of Field

Glacier Farmmedia Podcast

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AGCanadaTV: In case you missed it; your national ag news recap for Aug. 15, 2025

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