beef on display at a meat counter

Schoepp: The value of beef

Beef remains the most valuable protein in the world. Surprisingly, the approximately 128 billion pounds now produced globally each year could supply each person on earth with 18 pounds. The imbalance in income and the lack of distribution in some places along with the massive per capita consumption in beef-producing countries like Argentina and the […] Read more

(Photo courtesy Canada Beef Inc.)

Klassen: Feeder market stabilizes

Western Canadian feeder cattle prices traded steady to $5 higher over the past week largely due to stronger U.S cattle markets. Alberta packers were relatively quiet but fed cattle prices in the U.S. southern Plains jumped US$5, reaching US$110. This sudden reversal caused Canadian feedlot operators to hold out for higher prices and the positive […] Read more


Beef: A nutritious part of a sustainable diet

Beef: A nutritious part of a sustainable diet

Research on the Record with Reynold Bergen

In July 2014, a well-respected journal called Proceedings of the National Academy of Sciences published a report that criticized meat production in general, and beef production in general, on the basis of their environmental footprints (“Land, irrigation, water, greenhouse gas, and reactive nitrogen burdens of meat, eggs, and dairy production in the United States,” PNAS […] Read more



Supplying consumer demand

We are all aware that beef prices in all segments of the industry are at an all-time high. This is most welcome but it might also be a great time for our industry to examine what is happening and why. It is easier for an individual business and an industry to adjust in good times. […] Read more