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The newly unveiled Canadian sustainable beef logo.
News, News Roundup

Canadian sustainable beef logo now available

Marketing: News Roundup from the Oct. 22 issue of Canadian Cattlemen

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A new logo will help Canadian consumers identify a beef product produced under certified sustainable standards. The Canadian Roundtable for Sustainable Beef (CRSB) officially launched its certification marks and the accompanying Communications, Claims and Labelling Guide on September 20 at its annual general meeting in Calgary. The marks and claims will be used in the […] Read more
Food consumers increasingly want to know how their food is produced, how animals are cared for, and want guarantees that beef is safe and has been produced in a sustainable way.
Beef Cattle, News, Prime cuts

Tyson leads transparency push on beef production

Prime Cuts with Steve Kay

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Consumers in the U.S. and Canada increasingly want to know how their food is produced. As far as beef is concerned, they want to know how animals are cared for, they want guarantees that beef is safe and that it has been produced in an environmentally sustainable way. Until now, the beef industries in both […] Read more
Most of the attention for antibiotic use in the beef industry is focused on the feedlot sector, but antibiotic use at the cow-calf level is also important.
Cow-Calf, Research

Antibiotic use on Canadian cow-calf operations

Research on the Record with Reynold Bergen

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Antibiotic use records are important for producers who want to track the effectiveness of the antibiotics they use. Industry groups need antibiotic use data to refute misleading claims about our production practices. Even restaurant chains and meat companies marketing “antibiotic-free” beef need records to keep treated animals out of their “never-ever” supply stream. When it […] Read more
CBSA pilot shows steady third-quarter growth
Beef Cattle, News, News Roundup

CBSA pilot shows steady third-quarter growth

Sustainability: News Roundup from the September 2018 issue of Canadian Cattlemen

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Third-quarter results from the Canadian Beef Sustainability Acceleration (CBSA) pilot prove that this program is steadily increasing its supply of sustainably raised beef. Cargill recently announced that the CBSA pilot’s third quarter saw the production of more than one million pounds of beef sourced from certified sustainable producers. This is nearly double the initial volume […] Read more
A recent study for one of the world’s largest beef companies found respondents indicate that an animal’s diet is directly related to food safety.
Comment/Columns, Straight from the hip

Carbon cut on beef

Straight from the hip with Brenda Schoepp

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Will consumers want carbon-neutral and certified cared for beef? Will they determine those to be traits of safe food? Australia has set a goal of carbon-neutral meat production by the year 2030. The focus will be on trees and grasses that cover and sequester carbon for the nation’s 28 million head of cattle, 70.9 million […] Read more
Comment

Comment: What caught my eye in London

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[UPDATED: Oct. 12, 2018] This past month started off with a bang at the Canadian Beef Industry Conference in London, Ont. No doubt you’ve read yards of material about the three-day event but I wanted to pass on some of my observations as I moved from one event to another while it was still fresh […] Read more

Canadian Cattlemen Presents: Depth of Field

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AGCanadaTV: In case you missed it; your national ag news recap for Sept. 5, 2025

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